Tools to Help You Succeed

Pricing is for listings, and everything else!

At Focus 1st we know that your pricing, and specifically the graphs you make with the data, is not only used for listings, but for so much more! The MLS data and the dynamic visuals you will create using the Focus 1st Software should be easily utilized in your career to gain new customers, establish expert status and create transactions for your customer list. To help you do this, we provide a bevy of great resources to help you learn the software, price homes, present CMAs and use all the graphs in other areas of your business! This is all meant to help you leverage your time and get to the next level of success in your career!


Real Estate Reviews Resources

The Real Estate Reviews report and process is a true game changer for many agents. It is a proven method to create transactions and build your list. The Real Estate Reviews resources we have included are built to help you see success.

Included Resources:

  • eBook

    • How To Create, Customize & Present Real Estate Reviews

  • Powerpoint Templates

    • The Real Estate Reviews Cover Page Templates

    • The Real Estate Reviews Postcard Templates

    • The Real Estate Reviews Social Media Templates

  • Word Templates

    • The Real Estate Reviews Email Template

    • The FHFA Email Template

Available for purchase:


Competitive CMA Resources

The Competitive Positioning Process and the Focus 1st Software go hand in hand. The graphs are purpose built to help your CMAs become competitive and engaging. That only happens if you follow the process and present it all in the right way. The resources we provide are meant to help you accomplish that goal.

Included & Free Resources:

  • Software Resources

  • Pricing Process Resources

    • Coming Soon: The New CMA: Competitive NOT Comparative Market Analysis eBook

    • Your MLS Pricing & Positioning Search Guide

    • Competitive CMA Template (Pre-Formatted Powerpoint)

    • The Focus 1st Presentation Script Cards

  • Other Pricing Resources

    • The Open Houses Checklist

Appreciation Graphs

The U.S. Government’s Federal Housing and Finance Administration tracks home sales, both new construction and resale, and uses that data to calculate appreciation. Focus 1st has taken that data and turned it into something incredible to show customers and predict the market.

These appreciation graphs made from that government data are free for all subscribers and are a great way to share information with customers to trigger conversations that often lead to new home sales.

  • "I use it religiously for real estate reviews."

  • "It all works. It's great for the Perfection & Power clients so they can SEE where we get the price from. No arguing it."

  • "My clients like it and it saves me time from the custom reviews I was creating."

Subscribe to Focus 1st now and get access to all these great resources!

FAQs

  • The Focus 1st software runs in a Microsoft Excel 365 environment. In order to use all the functions of the program you must have an active and updated Microsoft Office 365 account. NOTE: This must be a full subscription, not an online use only account. The program requires the macros only available in the full Microsoft Excel program.

  • Yes. It works on both operating systems as long as you have the corresponding Microsoft Office 365 account and updated Microsoft Excel program. The majority of issues customers run into is not having updated their MS Excel, so turning on Auto-Update is recommended.

  • The Focus 1st software is currently supported in over 600 MLS areas. The full list can be found here. If your MLS or area is not currently supported please send us an email at support@focus1st.com or use the Contact Us form to set up a meeting to get your area recognized by the software.

  • Once you’ve subscribed your account will be created. You will receive and email containing your login information (if you don’t see this email within 15 minutes check your spam folder) and instructions on how to download the software through your account interface. Your account interface is where you will find the activation code you will need to save in your software as well. If you have multiple computers (home, work, travel, etc…) or get a new computer, you can download the software by simply logging in and downloading the program.

Want to learn more about Competitive CMAs?

Want to learn more about Real Estate Reviews?